I have a number of blogs on miscellaneous topics. Recently I added Google AdSense to them. The goal is to make as much money as possible from users clicking on the ads in my blogs. To this end, I want to eliminate any distractions that might cause the users to not click on the ads. So I have tried to configure my blogs to not have many things to click other than the ads.
Therefore I have removed comments from my blogs. I have also hidden the labels for each post. As far as the sidebar goes, I got rid of the About Me link. I also ditched the blog history. In some cases, I have even gone as far as to eliminate the titles of each blog post. The title is clickable and brings you to a page with just that blog post on it. There should be no need for users to click that.
One of the few extras I did keep was the images I include in each blog post. Those are essential to a good looking blog. I did shorten the number of posts that are displayed on each page of my blog. This number was strategically chosen to be as long as the ads that are placed on the sides of the blog posts.
My hope is that this increases the chance that viewers of my blog see the ads and click them. The danger in these extreme methods is that my blogs will not remain interesting to keep the users coming back for me. So now I really need to engage the readers with some sharp writing and awesome pictures. I also need to ensure I post very often, as they see less blog posts per page.
I will let you know how this works out. For now I am already seeing an increase in the click through ratio on my popular blog pages. It is my hope that this trend continues indefinitely.
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